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Totalitarian media
By Will 2 years ago, mid-November, 5 Comments »
A considered, accurate, and bloody good piece by David Hopps at The Guardian on the problems facing cricket’s media. You might think that the likes of us (Cricinfo) and newspapers are nothing more than freeloading loafers with inflated egos and an unhealthy appetite for free lunches. You’d be right for the most part, too, but this particular industry is in a state of flux.
CricInfo has endured this treatment for years. One of the most popular websites in the world is persistently refused accreditation by the BCCI because it does not fit in with their grand design. It has learned to scramble for accreditation where it can. Established newspapers, who feared CricInfo’s pioneering of free internet cricket news as much as the BCCI did, were not about to run to help. Had they done so, sports journalism in the independent, mainstream media might not be facing the threat that it is today.
Dozens of sports journalists were laid off at the end of the summer. Some were from the nationals, who have been covering cricket for two decades or more. Others were from regional newspapers who quite often have a cricket desk of one person. Quite what these people will do next year is anyone’s guess, but it’s a worrying time for cricket journalism as a whole.
As you’ll know, Reuters refused to cover Australia’s tour of Australia, and there were more difficulties with contractual terms in regard to Getty Images. And a few days ago, Reuters boycotted New Zealand’s tour of Australia. BCCI and Cricket Australia – and others in the future? – want editorial control over the photographs taken. They want to know who is using them and for what purpose. For the BCCI, they simply can’t cope with the idea that, for example, Cricinfo has been online since 1996 yet they only launched their website a few weeks ago. We had nearly three million people watch the last Test between India and Australia, and none of them had to pay. Apart from Australians. They had to pay in self respect.
So, public – watch out. These greedy boards are soiling themselves about the internet like it’s 1990 all over again, and instead of working with it, they’re fighting it. Dangerous times for all.
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