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    Deuchars

    By Will 2 years ago, at the end of May Leave a comment on this post

    Deuchars IPA, the award-winning beer brewed in Edinburgh by The Caledonian Brewing Company, has become The Official Beer of The Yorkshire County Cricket Club (YCCC).

    Classic press release. Only a PR person could capitalise The Official Beer. It’s All Very Exciting And Let’s Use As Many Capital Letters As Possible. Nice pint, though. I used to drink it at The William Wallace (intentional capitalisation there) before it joined the rest of London and turned into a sleezy, shiny, hip-and-happening shmooze-fest of a “pub”. Even the blackboard is fake!

    Anyway, ranting again. Must stop the ranting…

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